Post by tasnuba123 on Nov 6, 2024 23:59:08 GMT -5
The tourism industry is growing more and more every day. Many hotel, motel and resort owners want to expand their customer segment and increase sales.
Beginners and owners of existing tourist facilities may face a difficult choice when entering the digital space: create their own website or use a ready-made trading platform - an aggregator.
Benefits of your own website
Let's consider the main reasons why you need your own website for the tourism industry if there are aggregators.
INCREASE IN PROFIT
When booking rooms through shopify website design third parties, the hotel loses at least 15% of revenue in the form of commission. This figure can reach 30% if the hotel has many rooms and you need to pay the aggregator for integrating additional booking modules.
SAVE TIME
Working with an intermediary aggregator takes a lot of time: exchanging documents, monitoring payments, checking room availability. Managing your own website with our booking system is available to any hotel employee.
LOYAL CUSTOMERS
Users of aggregators rarely become regular guests of a particular hotel. Without its own website, a company loses the opportunity to tell about its history, advantages and win customer loyalty.
REPUTATION
Without your own website, it is impossible to create a strong hotel brand. Users of aggregators will remember the logo of the aggregator, and not the booked hotel, hostel.
COMPETITION
When visiting the aggregator website, the client will see many other competitors' price offers next to your entry. By promoting on aggregators, you inevitably promote your competitors.
STUDYING
Customer needs. When a hotel has its own website, you can track customer behavior and study page visit statistics. This information will help improve the brand, making it more attractive to customers.
RISK.
Your work depends on aggregators. Booking and AirBnb recently stopped working with Russian hotel owners. Any other aggregator may also close or completely ban publication on their site at some point.
Beginners and owners of existing tourist facilities may face a difficult choice when entering the digital space: create their own website or use a ready-made trading platform - an aggregator.
Benefits of your own website
Let's consider the main reasons why you need your own website for the tourism industry if there are aggregators.
INCREASE IN PROFIT
When booking rooms through shopify website design third parties, the hotel loses at least 15% of revenue in the form of commission. This figure can reach 30% if the hotel has many rooms and you need to pay the aggregator for integrating additional booking modules.
SAVE TIME
Working with an intermediary aggregator takes a lot of time: exchanging documents, monitoring payments, checking room availability. Managing your own website with our booking system is available to any hotel employee.
LOYAL CUSTOMERS
Users of aggregators rarely become regular guests of a particular hotel. Without its own website, a company loses the opportunity to tell about its history, advantages and win customer loyalty.
REPUTATION
Without your own website, it is impossible to create a strong hotel brand. Users of aggregators will remember the logo of the aggregator, and not the booked hotel, hostel.
COMPETITION
When visiting the aggregator website, the client will see many other competitors' price offers next to your entry. By promoting on aggregators, you inevitably promote your competitors.
STUDYING
Customer needs. When a hotel has its own website, you can track customer behavior and study page visit statistics. This information will help improve the brand, making it more attractive to customers.
RISK.
Your work depends on aggregators. Booking and AirBnb recently stopped working with Russian hotel owners. Any other aggregator may also close or completely ban publication on their site at some point.